THE community for PMMs who want to stand out and get ahead

productmarketers.com is the only membership that helps PMMs build an unshakable personal brand, inside and outside of their company.

Secure your career * Be valued

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Secure your career * Be valued *

Most PMMs are figuring it out as they go, relying on trial and error instead of proven strategies

💬 “I don’t know if I’m doing product marketing ‘right.’”
💬 “I wish I had real examples of great PMM work to learn from.”
💬 “Everyone seems to have a different take on what ‘good’ looks like.”
💬 “I need a space where I can ask questions and get real answers.”

Most PMMs aren’t just struggling to execute, they’re struggling to prove their value.

And when layoffs hit, it’s the PMMs who are seen as “nice to have” who are first to go.

Exceptional product marketing isn’t just about what you do, it’s about making sure your work is seen, valued, and protected.

But the best insights? They’re often gatekept.

Even if you’re 5+ years into your career, there’s still so much that no one teaches you. That’s what productmarketers.com changes.

Here, you’ll refine your execution, elevate your personal brand, and prove your impact, so you’re always in demand.

Why learning from other PMMs makes your stronger

The best PMMs don’t just execute, they make sure their work gets seen.

No more second-guessing. No more hoping someone notices your impact.

Inside productmarketers.com, you’ll get real-world insights, direct feedback, and learn from PMMs who’ve already figured out what works.

When you stop guessing and start learning from those ahead of you, you:

✅ Level up faster
✅ Build influence inside & outside your company
✅ Make your role unshakable

What happens when you build a personal brand?

✔️ You execute with confidence → No more second-guessing. You know exactly what works and why.
✔️ Your work stands out → You stop blending in and start leading projects that get noticed.
✔️ You move up faster → You’re not just doing PMM work, you’re driving strategy and impact.
✔️ You prove your value → Leadership sees you as a business-critical asset.
✔️ You protect your career → When layoffs happen, you’re the PMM leadership can’t afford to lose.

productmarketers.com gives you the insights, connections, and tools to make this happen.

A personal brand isn’t just about visibility, it’s about job security

PMMs who figure things out alone get left behind.

Without real examples of what great looks like, even experienced PMMs struggle to prove their impact.

At productmarketers.com, you’ll learn from PMMs across industries, see what’s actually working, and get insider insights you won’t find anywhere else.

📌 Here’s how you go from overlooked to indispensable:

Step 1

Clarify Your Positioning
→ Define your niche, expertise, and unique point of view so you stand out in a crowded industry.

Step 2

Build Influence Inside & Outside Your Company
→ Learn how to showcase your work, get leadership buy-in, and build an external presence that attracts opportunities.

Step 3

Leverage Your Brand for Career Security
→ Use your personal brand to attract high-impact roles, negotiate better opportunities, and ensure you're always in demand.

Meet PMMs from top companies worldwide and access exclusive members-only events.

A community built to help you stay ahead and in demand.

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A community built to help you stay ahead and in demand. *

How Rice went from overlooked to indispensable

Rice went from feeling invisible and battling imposter syndrome to becoming a confident, respected PMM at her company.

By building her internal personal brand, she built credibility, gained recognition, and made herself indispensable.

Watch the full conversation here (12min).

The community for PMMs who want to stand out, build authority & future-proof their careers

Product marketing is competitive.

If you’re not actively leveling up, learning from the best, and proving your impact, you risk falling behind.

Inside productmarketers.com, you’ll:
✔️ Learn from top PMMs → Guest expert sessions with experienced PMMs & industry leaders.
✔️ See what great PMM work looks like → Real-world case studies & deep dives.
✔️ Get 24/7 access to resources → On-demand videos, templates, and frameworks you can use immediately.
✔️ Build your network → Meet PMMs across industries who can help you level up.
✔️ Attend exclusive meetups & events → Strengthen relationships and learn from PMMs in real life.

If you want to secure your career and become the PMM leadership can’t afford to lose this is the place to do it.

Choose your plan

Ready to build a personal brand that makes you indispensable?

Join productmarketers.com today.

SELF PACED MEMBERSHIP


✔️ Annual membership.

✔️ Monthly workshops with guest experts and industry leading PMMs.

✔️ Monthly Masterclass with me.

✔️ 24/7 course access.

✔️ Resources access.

✔️ Networking opportunities.

✔️ Exclusive meet-ups and events.

✔️ Async direct support from me.

✔️ Private community access.

Popular

GROUP COACHING MEMBERSHIP

✔️ For group coaching plus community access

✔️ Monthly workshops with industry leading PMMs.

✔️ Monthly Masterclass with me.

✔️ 24/7 course access.

✔️ Resources access.

✔️ Networking opportunities.

✔️ Exclusive meet-ups and events.

✔️ Async direct support from me.

✔️ Private community access.

1:1 COACHING MEMBERSHIP

✔️ For 1:1 coaching plus community access

✔️ Monthly workshops with industry leading PMMs.

✔️ Monthly Masterclass with me.

✔️ 24/7 course access.

✔️ Resources access.

✔️ Networking opportunities.

✔️ Exclusive meet-ups and events.

✔️ Async direct support from me.

✔️ Private community access.

 FAQs

  • PMA is built for beginners who need training on PMM frameworks, certifications, and core skills.

    productmarketers.com is for senior PMMs who already know how to do the job, but want to build influence, elevate their careers, and secure high-impact opportunities.

    We focus on personal branding as a career strategy to help you:

    ✅ Gain Internal Influence – Get leadership recognition, avoid being passed over for promotions, and position yourself for VP+ roles.
    ✅ Build External Authority – Create a strong LinkedIn presence that attracts recruiters, speaking gigs, and inbound career opportunities.
    ✅ Protect Your Career – Future-proof yourself from layoffs by ensuring you’re in demand and visible.
    ✅ Monetise Your Expertise – Learn how to land consulting, fractional, or advisory roles instead of relying only on past employers for business.
    ✅ Command Respect in the Market – Be seen as an industry leader, not just another PMM blending into the background.

    PMA teaches you how to do foundational product marketing. We teach you how to stand out as a product marketer, get recognised, and turn visibility into real career growth and financial security.

  • Many members use their L&D budget to cover the cost. I’ve created a pre-approval request template you can use.

  • It’s for PMMs who want to level up and secure their careers. Whether you’re early in your career and aiming for senior PMM, or already senior and refining your strategic impact, you’ll get insights that apply at every stage.

    Right now, the community includes PMMs with 10+, 20+, and even 30+ years of experience, as well as those looking to transition into the role.

    You don’t need to be a specific seniority to want to become an exceptional, high-impact product marketer.

  • Not even close. This is not a chatroom. It’s a structured learning space designed to help you execute better, prove your impact, and stay ahead in your career.

    Inside, you’ll get expert insights, exclusive workshops, and a supportive community focused on making sure PMMs are seen as indispensable.

    Use this community as a resource when you need it, to learn, grow, and make sure your PMM role is never seen as "nice to have."

  • All sessions are recorded and available on demand, so you can watch and learn whenever it suits you.

  • Yes! You can manage your membership and cancel anytime.

    I’d just love to understand why so I can improve the community.

    Providing the best experience for PMMs who I care so much about, matters.

  • Just reach out at hattie@productmarketers.com I’d love to help!

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